In Minabe Town, Hidaka District — about 3 minutes by car from the Minabe IC on the Hanwa Expressway — the Kishu Nanko-ume specialty shop Kumahei no Ume relocated and reopened its Minabe Shop on August 1, 2025, and in October the same year a brand-new adjoining cafe, Kumahei Cafe, opened its doors. Set within the retail floor of the shop, the cafe serves set meals, udon, and curry that pair local ingredients with Kishu Nanko-ume, functioning as a culinary hub for Kishu plum culture.

The signature menu is the Plum Vinegar Karaage Set Meal. Built around fried chicken seasoned with plum vinegar drawn from Kishu Nanko-ume, the set comes with a tasting flight of nine varieties of pickled plums — a single dish that carries the retail floor’s plum expertise straight to the dining table.

This is your complete guide to the shop, its signature menu, access, and visitor voices, with Kumahei Cafe at center stage.

1. Kumahei Cafe (Kumahei no Ume Minabe): At a Glance

2. The Signature Menu: Plum Vinegar Karaage Set Meal

Kumahei Cafe’s signature is a karaage set meal that draws on plum vinegar produced from Kishu Nanko-ume. Fried chicken finished with the bright tartness of plum vinegar is paired with rice, soup, and side dishes — and the set comes with a tasting flight of nine pickled plum varieties as a complimentary feature. In a single set meal, you can sample almost the full Kumahei no Ume lineup that lines the retail shelves.

The lunch slate offers seven choices spanning karaage, ginger pork, curry, shirasu (whitebait) rice bowls, and udon, while the morning service (one item: a toast set) runs in the early hours.

Menu (as of May 2026)

Note: Morning is 9:00–11:00 (L.O. 10:30); lunch is 11:30–14:30 (L.O. 14:00). Set meals come with a tasting flight of nine pickled plum varieties.

Seasonal limited menus and the operating calendar are announced via the official Instagram (@kumaheinoume.minabe).

Note: Menu and prices as of May 2026. Confirm the latest information via the official Instagram or in person.

3. Kumahei Cafe and Kumahei no Ume

Kumahei Cafe (opened October 2025)

Kumahei Cafe is the cafe space that began operating in October 2025, adjoining the new Kumahei no Ume Minabe Shop after the latter relocated and reopened in Kesato, Minabe Town on August 1, 2025. Built as one continuous floor with the retail corner, the cafe serves set meals, udon, and morning sets that draw on Kishu Nanko-ume and local ingredients. Set meals come with a tasting flight of nine pickled plum varieties, allowing visitors to taste the retail lineup as part of a meal — the shop’s defining feature. The interior is a bright cafe space with generous spacing between seats, accommodating tour-bus group visits as well.

Kumahei no Ume (Kishu Nanko-ume specialty shop, founded 1941)

Kumahei no Ume is a Kishu Nanko-ume specialty shop founded in 1941 (Showa 16). For decades, the shop has sourced its plum raw materials from contracted growers in its home of Minabe, and its flagship products are pickled plums certified under Wakayama Prefecture’s premium-product brand “Premier Wakayama” (per the official site / Wakayama Prefecture Official). Minabe Town is known as Japan’s leading producer of Nanko-ume (Minabe Town Official), and the Minabe-Tanabe Ume System was designated a Globally Important Agricultural Heritage System (GIAHS) in 2015 (Ministry of Agriculture, Forestry and Fisheries / FAO).

Kumahei no Ume Minabe Shop is at once a retail hub for Kishu Nanko-ume and, with the addition of Kumahei Cafe, a place that broadcasts a culinary experience of plum culture — an expanded role taken on after the relocation reopening.

4. Visitor Voices

Voice 1: Kumahei Cafe Opening-Day Lunch (@tanakagumikk_tanabe)

View on Instagram

A post (October 2025) noting “‘Kumahei cafe’ opened today, so I went to have lunch.” The visitor adds, “it was very delicious,” and “the tasting flight of pickled plums was outstanding,” conveying a first-day visit to the cafe after the relocation reopening.

Voice 2: Tori-ten Set Meal + 9-Variety Pickled Plum Tasting (@goku_kobayashi)

View on Instagram

A post (October 2025) noting “a long-awaited lunch spot in Minabe Town, Wakayama Prefecture!” The visitor records the price band as “tori-ten set meal and plum vinegar fried chicken set meal at 1,200 yen, shirasu rice bowl and curry at 1,000 yen,” and praises the signature poultry and tasting flight: “the chicken is lightly massaged with plum vinegar and finished with a sharply tart plum sauce — seriously delicious,” “you can freely choose from nine generously sized pickled plums,” and “for this volume with all-you-can-eat pickled plums at 1,200 yen, the value is excellent.”

Voice 3: Shirasu Rice Bowl Set Meal (@oshigotobu)

View on Instagram

A post (October 2025) noting “a cafe lunch in Minabe” and “the #shirasu rice bowl set meal at #Kumahei Cafe, started by the long-established plum shop #Kumahei no Ume.” The visitor adds, “there seems to be a pickled plum tasting flight as well,” covering the new cafe’s lunch with the shirasu rice bowl set meal at center.

Voice 4: Access from Plumeria Inami (@dog_villa_plumeria)

View on Instagram

A post (February 2026) noting “this was an experience unique to Minabe Town, with its plum specialty.” The visitor records the location as “12 minutes by car from Plumeria Inami,” adding, “of course pickled plums, but a wide range of plum products are also sold,” and “Kumahei Cafe is adjoined as well, with a pickled plum tasting flight on the menu,” capturing the combination of cafe and retail.

Voice 5: First Visit, Lunch with My Son (@sumiyo1106)

View on Instagram

A post (February 2026) noting “my first visit to Kumahei Cafe, lunch with my son.” The visitor adds, “as expected of a plum shop, the variety of pickled plums is rich — you can choose two large pickled plums, and we had the honey and apple-vinegar pickled plums,” and “my son had the karaage set meal, and I had the ginger pork set meal,” recording a family visit with karaage and ginger pork set meals plus the pickled plum tasting flight.

5. Getting There

By Public Transportation

• About 10 minutes by car from Minabe Station on the JR Kisei Line (taxi recommended)
• From Osaka Station, the JR Limited Express Kuroshio reaches Minabe Station in approximately 2 hours 10 minutes

Note: Local bus service around Minabe Station is limited, so a taxi or rental car from the nearest station is the practical option.

By Car

• About 3 minutes by car from the Minabe IC on the Hanwa Expressway / Yuasa-Gobo Toll Road
• About 2 hours from central Osaka
• About 1 hour 20 minutes from central Wakayama City

Parking

Free parking is provided, with tour-bus accommodation available (per the official site).

Map

6. Eight Sights Worth a Side Trip Nearby

Pair your visit to Kumahei Cafe (Kumahei no Ume Minabe Shop) with a stop at one of these tourist destinations in the Minabe and Nanki-Shirahama area. Below are eight picks listed roughly in order of proximity.

• Kashima Shrine (Minabe Town, about 5 minutes by car) — An ancient Minabe Town shrine known as a guardian deity of maritime traffic. Enshrined at the foot of Mt. Kashima, the shrine has long drawn the faith of fishing and farming communities as a local tutelary. The precincts command views over the Kii Channel. (Official Site / Wakayama Prefecture Official Tourism Site / Minabe Town Tourism Association / Google Maps)
• Engetsu Island (Takashima) (Shirahama Town, about 20 minutes by car) — Shirahama’s signature island, with a circular sea-eroded cave at its center. Officially named “Takashima,” it is more widely known by the nickname “Engetsu Island” thanks to the spectacle of the setting sun passing through the cave. (Wakayama Prefecture Official Tourism Site / Nanki-Shirahama Tourism Association / Google Maps)
• Shirarahama Beach (Shirahama Town, about 25 minutes by car) — A beach with about 620 m of white sand. Selected as one of “Japan’s 100 Best Beaches” (1996) and one of the “100 Best Bathing Beaches in Japan” (2006, Ministry of the Environment). (Wakayama Prefecture Official Tourism Site / Nanki-Shirahama Tourism Association / Google Maps)
• Shirahama Onsen (Saki-no-Yu) (Shirahama Town, about 25 minutes by car) — An ancient hot spring sung of in the Man’yōshū, where “Saki-no-Yu” is a public bath famed for its open-air bath commanding a panorama of the Pacific. One of Japan’s three oldest hot springs (alongside Dogo and Arima). (Official Site / Wakayama Prefecture Official Tourism Site / Nanki-Shirahama Tourism Association / Google Maps)
• Kishu Binchotan Promotion Hall (Minabe Town, about 25 minutes by car) — A Binchotan-themed facility set in the mountains of Kiyokawa, Minabe Town. Visitors can learn about the production methods, history, and contemporary uses of Kishu Binchotan, with hands-on programs such as crafting charcoal wind chimes. (Official Site / Wakayama Prefecture Official Tourism Site 1 / Wakayama Prefecture Official Tourism Site 2 / Wakayama Prefecture Official Tourism Site 3 / Minabe Town Tourism Association / Google Maps)
• Senjojiki (Shirahama Town, about 25 minutes by car) — A vast, roughly four-hectare rocky scenic area carved by the rough waves of the Pacific. Tertiary-period sandstone forms layer upon layer; part of Yoshino-Kumano National Park. (Wakayama Prefecture Official Tourism Site / Nanki-Shirahama Tourism Association / Google Maps)
• Sandanbeki (Shirahama Town, about 25 minutes by car) — Sheer cliffs roughly 50 m tall and stretching about 2 km. Below the cliffs is the “Sandanbeki Cave,” a sea-eroded grotto where the Kumano Navy of the Genpei War era is said to have hidden their ships; visitors can descend by elevator to view it. (Official Site / Wakayama Prefecture Official Tourism Site / Nanki-Shirahama Tourism Association / Google Maps)
• Adventure World (Shirahama Town, about 30 minutes by car) — A composite theme park combining a zoo, aquarium, and amusement park. Organized into three zones: Safari, Marine, and Play. (Official Site / Wakayama Prefecture Official Tourism Site / Nanki-Shirahama Tourism Association / Google Maps)

7. Kishu Plum Culture and Other Regional Food Routes Worth Exploring

Kumahei Cafe is a dining hub serving set meals, udon, and morning sets built on Kishu Nanko-ume, but the Minabe and Yuasa areas are home to other shops where you can encounter plum and regional food culture. Combining stops makes for a three-dimensional taste of Kishu plum culture.

• Cafe de Manma (Minabe Town) — A cafe directly operated by the plum grower “Plum Atelier.” A grower-direct cafe serving plum cuisine and plum sweets
• Yuasa Shōyu Marushin Honke (Yuasa Town) — A soy sauce brewery founded in 1881. A constituent property of the Japan Heritage “First Drop”
• Kadochō Soy Sauce Brewery (Yuasa Town) — Founded in 1841, the only brewery in Yuasa Town that continues to produce soy sauce in its historic structures today. Eleven of its structures — the main hall, brewing storehouse, soy sauce storehouse, kōji-muro (koji room), grain storehouse, and others — were collectively designated as “Kadochō (Kanō Family Residence)” Important Cultural Properties of Japan
• Kadoya Shokudo (Yuasa Town) — A diner founded in 1946, a fitting meal stop on a Yuasa Town stroll. Famous for its raw and kamaage shirasu rice bowls

8. Kishu Nanko-ume, Premier Wakayama Certification, and the Retail Lineup

Kishu Nanko-ume is a plum cultivar grown in Minabe Town and Tanabe City, Wakayama Prefecture. It was officially registered in 1965, known for its thin skin and thick flesh. The Minabe-Tanabe Ume System was designated a Globally Important Agricultural Heritage System (GIAHS) in 2015 (Ministry of Agriculture, Forestry and Fisheries).

Premier Wakayama is the brand-recommendation system through which Wakayama Prefecture certifies products outstanding in quality, originality, and reliability among prefectural products. Kumahei no Ume holds this certification for its pickled plums made with Kishu Nanko-ume.

Before or after a visit to the cafe, you can take home pickled plums and plum products from the retail shelves of Kumahei no Ume Minabe Shop. A favorite from the nine-variety tasting flight that comes with a set meal can then be picked up at retail — a flow that fits the new shop’s concept perfectly.

Retail Lineup (as of May 2026)

9. Pre-Visit Final Checklist

• ✅ Cafe hours: 9:00–16:00 (L.O. 15:30)
• ✅ 　- Morning: 9:00–11:00 (L.O. 10:30)
• ✅ 　- Lunch: 11:30–14:30 (L.O. 14:00)
• ✅ Retail hours: 8:00–17:00
• ✅ Closed: Tuesdays, New Year holidays (please confirm)
• ✅ Payment: Cash, credit cards, e-money, QR code payment all accepted
• ✅ Parking: Free, with tour-bus accommodation
• ✅ Plum harvest season (June–July): Seasonal items including green plums and freshly cured pickled plums appear on the retail shelves
• ✅ Limited menus and operating calendar: Best confirmed via official Instagram @kumaheinoume.minabe (Minabe Shop) / @kumaheinoume (head office) / official X @kumaheinoume / official Facebook

10. In Closing：A Hub for Kishu Plum Culture in Minabe

Kumahei Cafe (Kumahei no Ume Minabe Shop) is the cafe that opened in October 2025, adjoining the new shop after Kumahei no Ume — the Kishu Nanko-ume specialty founded in 1941 — relocated and reopened in Kesato, Minabe Town on August 1, 2025. Anchored by the signature Plum Vinegar Karaage Set Meal, with lunches accompanied by a tasting flight of nine pickled plum varieties and a morning service centered on a toast set, the cafe broadcasts a culinary experience of Kishu plum culture.

Built as one continuous floor with the retail shelves, the shop functions as a new culinary venue where the tasting flight at the table leads naturally into taking favorites home. Within the context of the GIAHS-designated Minabe-Tanabe Ume System, this is a Minabe Town food-culture hub where Kishu Nanko-ume can be enjoyed across two layers — “to eat” and “to take home.”

Last updated: May 6, 2026
Author: Wakayama Foodie Editorial Team
Published by: Wakayama Foodie

In Suhara, Yuasa Town, Arida District, Wakayama Prefecture — about 10 minutes by car from the Yuasa IC on the Yuasa-Gobo Toll Road, in a terraced-orchard zone — stands a farm-direct cafe opened in November 2022 by mikan grower Nushii Farm: M.CITRUS Fruit Parlor.

The shop is an Arida-mikan-region fruit parlor that serves soft-serve ice cream, jellies, juices, and drinks made from the citrus grown by Nushii Farm.

This is your complete guide to the shop, its signature menu, access, and visitor voices.

1. M.CITRUS Fruit Parlor: At a Glance

2. The Signature Menu: Citrus Jelly Soft Serve

M.CITRUS’s signature is the “Citrus Jelly Soft Serve.” Citrus from the in-house orchard is pressed into juice, set into jelly, and layered atop soft-serve ice cream.

Prices vary by combination — cup or cone, milk / citrus / mixed. The citrus variety changes with the seasons; throughout the year, mikan, ponkan, hassaku, lemon, setoka, reikou, tamami, and kiyomi are among the cultivars grown (per the official site).

Regular Menu (verified on the official site, May 2025)

Seasonal limited citrus varieties and new menu items are announced via the official Instagram (@nushiifarm.m.citrus) (no official X or Facebook).

Note: Prices verified on the official site in May 2025. Confirm the latest information via the official Instagram or in person.

3. Nushii Farm and the M.CITRUS Background

Nushii Farm is a grower that has cultivated mikan for generations in the Suhara district of Yuasa Town. Its flagship product, the “Matsubei Mikan,” is certified under Wakayama Prefecture’s premium-product certification system, “Premier Wakayama” (per the official site).

The varieties cultivated span several types across the year — mikan, ponkan, hassaku, lemon, setoka, reikou, tamami, kiyomi, and unshu — each harvested in its respective season.

On November 13, 2022, Nushii Farm opened its own cafe, “M.CITRUS Fruit Parlor,” at 496-4 Suhara, Yuasa Town. With a green-and-brown shop design, takeout-friendly operation, and original drinks made from in-house lemons, plums, and sudachi, the menu reflects the singular composition of a farm-direct operation.

The site is on the sloped terrain along Yuasa Bay facing the Kii Channel, where Suhara — under the warm Kuroshio climate, sea breezes, and terraced-orchard topography — has long been a citrus-growing district.

4. Visitor Voices

Voice 1: Yuasa Town Cool Sweets Roundup (@yuasa_kankokyokai)

View on Instagram

A post (July 2025) noting “I want to eat them in the hot summer — let me introduce Yuasa Town’s cool sweets.” The Yuasa Town Tourism Association’s official account rounds up nine sweets shops in Yuasa Town, urging readers to “please get through this hot summer by enjoying these cool sweets,” with M.CITRUS introduced under the address “496-4 Suhara, Yuasa Town.”

Voice 2: Nikken Farm Collaboration Post (@nikkenmeron)

View on Instagram

A post (June 2025) noting “let me introduce our shop’s signature melon soft serve, which is supremely delicious.” The poster describes the item as “a product that lavishly uses our specialty soft serve and our shop’s prized muskmelon,” offering a glimpse of the network among local citrus and fruit farms in the region.

Voice 3: Yuasa Town — Birthplace of Soy Sauce Guide (@furusato_yuasa)

View on Instagram

A post (March 2026) noting “the jelly, in which the rich flavor of Arida mikan is concentrated, pairs beautifully with the soft serve.” The Yuasa Town hometown-tax (furusato nozei) account introduces four notable shops in “Yuasa Town, Wakayama Prefecture, known as the birthplace of soy sauce,” with M.CITRUS featured for its “mikan jelly soft serve” and praised as “an exquisite dessert sure to turn anyone into a repeat visitor after just one bite.”

Voice 4: Blood Orange Soft Serve (@tomochooooco)

View on Instagram

A post (April 2026) noting “I heard the blood orange flavor is only available through today, so let’s go!” The visitor adds, “the aftertaste is clean — exactly the flavor I imagined, and seriously delicious,” in a recent visit log highlighting the seasonal-limited blood orange soft serve.

Voice 5: Limited Tiramisu and Jelly Soft Serve (@wakatabi.sanpo)

View on Instagram

A post (April 2026) noting “I scored the limited tiramisu at M.CITRUS FRUIT PARLOR.” The visitor adds, “with a strawberry shake, it made the perfect drive companion,” and “the jelly soft serve was reliably delicious as ever,” pairing the limited tiramisu with the signature jelly soft serve.

5. Getting There

By Public Transportation

• About 7 minutes by car (taxi) from Yuasa Station on the JR Kisei Line
• Also close to Kii-Miyahara Station on the JR Kisei Line
• From Osaka Station, the JR Limited Express Kuroshio reaches Yuasa Station in approximately 1 hour 15 minutes

Note: Public buses from Yuasa Station to M.CITRUS are infrequent. A rental car or taxi is the practical option.

By Car

• About 10 minutes by car from the Yuasa IC on the Hanwa Expressway / Yuasa-Gobo Toll Road
• About 1 hour 20 minutes from central Osaka

Parking

A dedicated parking lot is available in front of the shop (5 spaces). Roads in the Suhara terraced-orchard zone of Yuasa Town can be narrow in places, so drive carefully and follow your navigation system.

Map

6. Eight Sights Worth a Side Trip Nearby

Pair your visit to M.CITRUS with a stop at one of these tourist destinations in the Yuasa, Aridagawa, Hirogawa, Yura, and Kainan areas. Below are eight picks listed roughly in order of proximity.

• Semuiji Temple (Yuasa Town, about 2 minutes by car) — An ancient temple founded in 1231 (Kangi 3) by Yuasa Kagemoto (grandson of Yuasa Munesige), with the priest Myōe-shōnin invited as its founding abbot. The temple’s foundational Yuasa Kageki dedication letter (Shihon Bokusho Okibumi) is a National Important Cultural Property, and four buildings — the Main Hall, the Founder’s Hall, the Bell Tower, and the Tutelary Shrine — are designated Wakayama Prefectural Cultural Properties. Also known as a celebrated cherry-blossom site, the precincts command sweeping views of Yuasa Bay. (Yuasa Town Tourism Association / Google Maps)
• Kadochō Soy Sauce Brewery (Yuasa Town, about 4 minutes by car) — Founded in 1841 (Tenpō 12), the only brewery in Yuasa Town that continues to produce soy sauce in its historic structures today. Eleven of its structures — the main hall, brewing storehouse, soy sauce storehouse, kōji-muro (koji room), grain storehouse, and others — were collectively designated as “Kadochō (Kanō Family Residence)” Important Cultural Properties of Japan in 2022, and as a constituent property of the Japan Heritage “First Drop.” (Official Site / Yuasa Town Tourism Association / Google Maps)
• Yuasa Important Preservation District for Groups of Traditional Buildings (Yuasa Town, about 4 minutes by car) — A nationally selected Important Preservation District for Groups of Traditional Buildings (2006) and a constituent property of the Japan Heritage “First Drop.” A concentration of brewery storehouses and townhouses from the Edo and Meiji periods. (Official Site / Wakayama Prefecture Official Tourism Site / Yuasa Town Tourism Association / Google Maps)
• Inamura-no-Hi-no-Yakata (Tsunami Education Center) (Hirogawa Town, about 6 minutes by car) — A disaster-education facility commemorating Hamaguchi Goryō, who set fire to his rice-straw stacks during the 1854 Ansei-Nankai Earthquake to guide villagers to safety from the tsunami. The historical event behind the UN-designated World Tsunami Awareness Day (November 5), the site received the “NIPPON Disaster-Prevention Heritage” excellence award in 2024. (Official Site / Wakayama Prefecture Official Tourism Site / Japan Heritage: Hyakusei no Ando / Google Maps)
• Yuasa Shōyu Marushin Honke (Yuasa Town, about 6 minutes by car) — A soy sauce brewery founded in 1881 (Meiji 14), with bottlings honored at the Monde Selection Grand Gold Award (its Nama-ippon Kuromame entry has won every year since 2006). A constituent property of the Japan Heritage “First Drop.” (Official Site / Yuasa Town Tourism Association / Google Maps)
• Zenpuku-in Shaka-dō (Shimotsu-cho, Kainan City, about 20 minutes by car) — A National Treasure structure (a representative example of Kamakura-period Zen-style architecture, built in 1327), with founding traditions tied to the Zen master Eisai. (Kainan City Shimotsu-cho Tourism Association / Google Maps)
• Kōkokuji Temple (Yura Town, about 18 minutes by car) — Founded in 1227 by Katsurayama Kagetomo (Gansei, a vassal of Minamoto no Sanetomo) as a Shingon-sect temple called “Saihōji.” In 1258, the priest Hōtō Kokushi (Kakushin) was invited as founding abbot (kaisan), and Kakushin himself changed the temple to the Zen school; in 1340, Emperor Go-Murakami granted the temple name “Kōkokuji.” Also known as the Japanese birthplace of kinzanji-miso, soy sauce, and the shakuhachi (bamboo flute, via the komusō monks). (Wakayama Prefecture Official Tourism Site / Yura Town Tourism Association / Google Maps)
• Washigamine Cosmos Park (Aridagawa Town, about 22 minutes by car) — A park spread across a 586-meter summit where cosmos flowers blanket the slopes in autumn. The site offers a panorama stretching to Awaji Island, Shikoku, and the Kii Channel. (Wakayama Prefecture Official Tourism Site / Google Maps)

7. Other Cafes and Sweets in Arida and Yuasa Worth Exploring

M.CITRUS is a farm-direct citrus parlor, but the Arida and Yuasa areas are home to other cafes and sweets shops with distinctly Wakayama character. Combining stops makes for a memorable itinerary.

• Cafe Mikan-no-Ki Arida Honten (Aridagawa Town) — A tourist cafe adjacent to an Arida-mikan orchard, offering a wide variety of citrus sweets
• Cafe de Manma (Minabe Town direction) — A cafe centered on Kishu plum sweets and plum-based dishes, where you can experience Nanko-ume — a Wakayama specialty that ranks alongside Arida mikan
• Gyokurin-en Green Soft Honten (Wakayama City) — A long-established tea shop founded in 1879 and the originator of “Green Soft” (matcha soft serve), the soul food of Wakayama Prefecture residents
• Yuasa Shōyu Marushin Honke / Kadochō (Yuasa Town) — Long-established soy sauce breweries where you can tour and taste the brewing process and enjoy sweets and gelato made with Yuasa soy sauce

8. Arida Mikan and Premier Wakayama Certification

Arida mikan is the brand name of unshu mikan grown in Arida City, Yuasa Town, Aridagawa Town, and Hirogawa Town in Wakayama Prefecture. On October 27, 2006, it was registered as part of the very first batch of marks under the Regional Collective Trademark System (Japan Patent Office).

At the leading edge of 450 years of history, Nushii Farm’s M.CITRUS functions as a hub that converts Arida mikan into the contemporary forms of “soft serve,” “jelly,” “juice,” and “bread” — delivering them to visitors and locals alike.

9. Pre-Visit Final Checklist

• ✅ Hours: 11:00–17:00 (Wednesdays only 11:00–16:00)
• ✅ Closed: Thursdays
• ✅ Payment: Cash only (no credit cards)
• ✅ Parking: Dedicated lot in front of the shop (5 spaces); drive with care in the terraced-orchard zone
• ✅ Seasonal limited citrus varieties: Varieties change with the season — checking the official Instagram @nushiifarm.m.citrus for the latest information is recommended
• ✅ Takeout: Available for the full menu

10. In Closing：A Farm-Direct Citrus Parlor in Yuasa

The fruit parlor M.CITRUS, opened by Nushii Farm in 2022, is a shop that delivers the 450-year cultivation history of Arida mikan and the techniques of a fifth-generation grower as a contemporary food experience — soft serve, jelly, juice, and bread.

Anchored by the signature Citrus Jelly Soft Serve from 600 yen, seasonal limited citrus varieties, the regional collective trademark “Arida mikan,” and the Premier Wakayama-certified Matsubei Mikan, the shop functions as a culinary destination for travelers visiting Yuasa and Arida.

Last updated: May 5, 2026
Author: Wakayama Foodie Editorial Team
Published by: Wakayama Foodie